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Augusta-2 | The Community Foundation

Tourism Grant (Convention and Visitors Bureau)

About

The Tourism Grant Program, administered by the Augusta Convention and Visitors Bureau (ACVB), provides funds for marketing and other qualified expenses directed towards increasing the number of overnight visitors to Augusta from outside the metropolitan area. 

Grant Name

Tourism Grant (Convention and Visitors Bureau)

Counties Served

Richmond

Grant Seeker Session

Yes, in September

Application Deadline

October 19th   

Grant Cap

No Cap

Funding Restrictions

None

Areas Funded

The purpose of the Tourism Grant program is to provide funds for marketing and other qualified expenses directed towards increasing the number of overnight visitors to Augusta from outside the area.

Allowable expenses:

  • Development of new events or major exhibits and activities
  • Promotional activities that compliment advertising, including materials that create awareness and build or maintain a good image of Augusta, e.g., printing of brochures or inserts for events
  • Production costs of media advertising
  • Marketing expenses, including outside professional marketing service
  • The purchase of recognized media advertising focusing on attracting visitors to Augusta (digital, broadcast, billboard, magazine and newspaper)
  • Advertising buys must include markets more than 60 miles from Augusta or with broadcast radii of 60+ miles.
  • No more than 50% of grant funds may be used for postage.

Not Funded

  • Capital expenditures
  • Rent of offices, repairs, renovation and/or remodeling of facilities
  • General operating or administrative expenses
  • General staff or personnel costs (excluding sales and marketing staff)
  • Interest or the reduction of deficits or loans
  • Expenses incurred or obligated before grant project approval
  • Expenditures for local food and beverage events
  • Projects restricted to private or exclusive participation, other than certain grand and preopening expenses
  • Scholarships or endowments
  • Cash awards of any description
  • Expenses not directly related to the approved program
  • Activities related to any for-profit organization
  • Activities or materials which violate the law

Grant Decisions (Notifications)

November

Link/Contact for Applications

https://www.visitaugusta.com/corporate/tourism-grant/

Submit To:
Augusta Convention and Visitors Bureau
c/o Lindsay Fruchtl
P.O. Box 1331
Augusta, GA  30903

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